Inside Hogan

A homage to our Best Sellers and to the Brand's iconic products. Interactive, Olympia, Running and Maxi H222 are the undisputed stars of the Hogan Collection, embodying timeless elegance.

California - the Soft Parade. The boho-chic LA lifestyle. A sophisticated interplay of light and dark echoes the colours of the Mojave Desert with a touch of femininity in warm and velvety shades.

California - the Soft Parade. The offbeat style of West Hollywood, in an interplay of light and dark conjures up the colours of the Mojave Desert. Sporty elegance, with urban attitude and boho spirit.

Take an exclusive preview of Hogan's F/W 2019-20 Collection at the Milan Fashion Week.

Street-style and metropolitan lines inspire the new casual look of Hogan’s SS19 Collection.

Street-style and metropolitan lines inspire the new casual look of Hogan’s SS19 Collection.

This Spring/Summer the Brand's cosmopolitan spirit looks to world's Metropolises - as endless sources of energy and hubs for dynamic lifestyles - with a capsule collection bursting with bright, patriotic details. 6 Limited Edition sneakers, available at selected Boutiques and on Hogan.com.

Precious as diamonds, this season's Hogan Atelier creations are inspired by rare gems and sparkling stones. Glittering details in a variety of shapes and carat-weights adorn the logo on the iconic Maxi Platform sneaker, for a seductive infusion of elegance and femininity. Discover the Atelier SS19 Collection online and at selected Boutiques.

Drawing on its iconic winged logo, Hogan gives life to a Capsule Collection with a free spirit.

Get started - start playing with Hogan by You! Select the colour of your Sneakers, coordinate them with your favourite laces, customize the iconic "H" logo with whichever patch takes your fancy and change them every day to match your outfit.