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Size guide

The reference size guide for women is the Italian one, for men the English one

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Inside Hogan

A new footwear concept was created back in 1986 with the founding of Hogan: the luxury sneaker, breaking away from the strict division between formal and informal. A pioneering vision for the concept of casual luxury, which has always defined the brand, representing an exclusive lifestyle that can be adapted to all occasions. Contemporary and dynamic, Hogan is an Italian brand with powerful international appeal, which loves combining tradition and innovation in aesthetics with materials of the highest quality to create products destined to keep their value unchanged over time, while interpreting the lifestyle of those who wear them.

Enter the world of Hogan to discover projects and the latest from the Brand.

Make it Cool

Blocks of colour on a vintage-style design. The Hogan Cool sneakers flaunt light lines and a silhouette defined by contrasting details. Play it cool.

Hey babe, it's the H-Bag!

To wear, talk about and collect: the new Hogan H-Bags have soft, essential shapes. Run around with them or just... take your time!

Attitude on

The Spring/Summer 2024 collection – where heritage meets a contemporary narrative – celebrates the brand’s codes and exclusive lifestyle. Shape your attitude.

Make a move

The Hogan H630 sneakers sport a metropolitan mood and basketball inspiration. Clean lines and contemporary logic take to the field in fine fashion with the ever-new colourways. The new season is on.

The H-Tree: innovation and sustainability

We are cultivating an ambition, to act today while thinking about tomorrow. We believe in responsible innovation, and we support projects aimed at preserving and enhancing the environment. With love for our planet.

The H Lab

During Milan Design Week, Hogan will introduce The H Lab: a project that celebrates talent, creativity and technology. For the occasion, the laboratory will prompt you to experience the link between design and artificial intelligence, i.e. reality and the virtual world, for yourself with a live custom experience headed by Jacopo De Carli – the artist and founder of DCJLab – and his Metahuman assistant.